Small Fonts
Well, back to the limits of embroidery. . . . One of the problems that I come across frequently is a previously developed logo that is just not embroiderable as is. This can be for multiple reasons but for this post the reason will be the fonts in the logo.
When we are setting up (digitizing) a logo that will be embroidered on a shirt, we have many things to remember and take into account. These factors include, but are not limited to, the size of the person who will be wearing the shirt, what material it will be going on, the look of the logo and then its overall size.
Some logos given to us are perfectly fine as they are and look great when we embroider it. Others have to have changes made to them. Have you ever noticed that a logo someone is wearing on the left chest of their shirt may be different than the logo displayed on their website or on their business card?
The reason for this is probably because of the font. Maybe there was a lot of little words below the main part of the logo. Was the font was too small even to read on the business card? Or could it be because there was shading in the logo?
We find that typically the reason is simply because the font is very small. When this happens we have to speak with our customer about how their logo will look. We have to find out if they are willing to change their logo a little bit. This usually means taking some parts of the logo/wording off. Is there a part that is not really that important that it be with the logo? Can it be placed in another location on the shirt such as the sleeve or the back?
You may say, "But that is my logo, why can't it be included when you embroider it?" The thing that you have to think about is that we have a certain area in which we have to put the stitches for the logo. There are just certain physical limitations when you are dealing with material, needle and thread. A stitch requires that the needle, with the embroidery thread in the eye of the needle, penetrate the material twice to develop the stitch. There is only so much physical space for the needle to go into on the material where we want the logo to be placed.
With the fonts we try not to make a font less than 6mm tall or 1/4". For the reason above as well as it just will not look good. We do not want to make the logo too large on the shirt. we try to make them look good on the average size of a shirt. Have you ever seen a small women with a logo that looks like it takes over her shoulder? That logo is just too big and does not look right on her! Why didn't they think about this when they developed the logo or is this the way she wants to look?
Have you ever seen me wear my logo? The wording at the bottom of the K's is really the maximum width that you want a logo to be. I do this for two reasons. One being that it is small lettering so it does not look that bad at that size. The second reason is so that I have an example of the maximum width of a logo.
So, did you learn a little bit more about fonts and the limits to embroidery? Now you know why a logo might look a little different on their shirt than their business card they are handing to you.
If you see that lady with her logo taking over her shirt or shoulder, and are confortable saying it, tell her how it looks and that you know someone that can make it look better on her!:)
When we are setting up (digitizing) a logo that will be embroidered on a shirt, we have many things to remember and take into account. These factors include, but are not limited to, the size of the person who will be wearing the shirt, what material it will be going on, the look of the logo and then its overall size.
Some logos given to us are perfectly fine as they are and look great when we embroider it. Others have to have changes made to them. Have you ever noticed that a logo someone is wearing on the left chest of their shirt may be different than the logo displayed on their website or on their business card?
The reason for this is probably because of the font. Maybe there was a lot of little words below the main part of the logo. Was the font was too small even to read on the business card? Or could it be because there was shading in the logo?
We find that typically the reason is simply because the font is very small. When this happens we have to speak with our customer about how their logo will look. We have to find out if they are willing to change their logo a little bit. This usually means taking some parts of the logo/wording off. Is there a part that is not really that important that it be with the logo? Can it be placed in another location on the shirt such as the sleeve or the back?
You may say, "But that is my logo, why can't it be included when you embroider it?" The thing that you have to think about is that we have a certain area in which we have to put the stitches for the logo. There are just certain physical limitations when you are dealing with material, needle and thread. A stitch requires that the needle, with the embroidery thread in the eye of the needle, penetrate the material twice to develop the stitch. There is only so much physical space for the needle to go into on the material where we want the logo to be placed.
With the fonts we try not to make a font less than 6mm tall or 1/4". For the reason above as well as it just will not look good. We do not want to make the logo too large on the shirt. we try to make them look good on the average size of a shirt. Have you ever seen a small women with a logo that looks like it takes over her shoulder? That logo is just too big and does not look right on her! Why didn't they think about this when they developed the logo or is this the way she wants to look?
Have you ever seen me wear my logo? The wording at the bottom of the K's is really the maximum width that you want a logo to be. I do this for two reasons. One being that it is small lettering so it does not look that bad at that size. The second reason is so that I have an example of the maximum width of a logo.
So, did you learn a little bit more about fonts and the limits to embroidery? Now you know why a logo might look a little different on their shirt than their business card they are handing to you.
If you see that lady with her logo taking over her shirt or shoulder, and are confortable saying it, tell her how it looks and that you know someone that can make it look better on her!:)
Labels: digitizing, Embroidery, font, Kristie's Kreations, Logo, logos

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