Have you heard of .eps or .ai format?

When you placed an order for promotional products or embroidery you were probably asked to provide your logo in .eps or .ai format. Were you confused about what these are? If so, you are not alone!

Below are brief descriptions to help you understand the differences:

.eps - Vector art file – This can be enlarged or shrunk without losing the quality of the artwork.

.ai - Illustrator file – This is also vector artwork that can be enlarged or shrunk without losing the quality. We prefer the original artwork with the outlines. Sometimes we do not have the same fonts that you may have. If artwork is given to us and the fonts are not in outlines then the look of the logo can totally change if we do not have the same font file.

.psd – Photoshop file – This is mostly used for photographs. Photographers like this program to edit photographs or create collages.

.jpg – This is the most common format. It is a compressed file to help in reducing the storage size.

.gif – A bitmap image – This is commonly used on the web. It is well suited for simpler images.

.tiff - A computer file format for storing images, including photographs and line art. It is typically used for printed

Is this helpful?

Labels: Embrodery, file endings, Logo, Promotional Products

Sometimes our customers are not sure if they should go with screen-print or embroidery.

Surprisingly, there are some things to think about:

• Where will you be wearing the shirts? Will you be wearing them doing yard work or at a convention?
• What is the image you are going for? Do you want to look a little bit more professional with embroidery or do you want to go for more of a “team” look with the screen-print?
• How many will you need? Less than two dozen or over 6 dozen?
• How many colors are in the design?
• What is your budget?
• Will you be making repeat orders?
• How many locations will there be? Do you want logo, web page, tag line, etc to also be included but in different locations on the shirt?
• Do you want something really big across the entire shirt?

Labels: Embrodery, Kristie's Kreations, Screen Print

Labels: Embrodery, embroidered logo, indianapolis, Kristie's Kreations, monogram

Labels: blog, Embrodery, Embroidery, Fishers, Indiana, indianapolis, Kristie's Kreations, logos, Newsletter, Website

Today has been quite the day!  As I am typing this, the snow is coming down.  Depending on where the front goes, we could get almost a foot of snow by tomorrow afternoon!

Today I started out my day at a Confluence Board Meeting.  Tomorrow is the first event for the Confluence North Side Network!  It will be a great event, I just hope that the weather will not detour people from coming!  This event will focus on Social Media. This is an area that I have really gotten involved in.  I love all the different things involved in social media.  I am not sure how it will help my business, but I am more than happy to learn!  One of the ways is with this blog.  Another is Twitter. . . which I am totally addicted to!

After the Confluence Board meeting, I headed to Starbucks.  Erik Deckers and I had a short meeting before my next with Greg Cooper.   Both were excellent meetings!   I found myself talking to both of them about social media!

They are both very active in social media.  Erik is across the board active.  He has started his own business, Deckers Marketing.  He has been trying to help me with my blog.  He has a wealth of information and is always giving me suggestions on what I can do to improve my business blog and website.  We also have great conversations about kids!  He has a very interesting story about his three great children!  I loved hearing about it!

After meeting with Erik, I had my scheduled meeting with Greg.  I basically met Greg via Twitter and then in person last week at the Smaller Indiana 4,000 Member Event.  He is also very active in social media but takes a different approach.  He is a local Realtor here in the Indianapolis area and understands how important social media is to businesses.  Not only is he very active but he is trying to get other Realtors involved as well as he is a speaker about the importance of social media.  He has a great story about a house he sold yesterday and twitter had a huge part in it!  It is a great story and you should ask him about it!

Greg suggested that I add a videos to my blog.  I do not know much about this so I am definately going to look into it!  It sounds like it would be fun and a great way to actually show off embroidery and promotional products!!

So what do you think about Video Blogs?  Should I start adding them to my blog?

Labels: blog, blogging, Embrodery, Embroidery, indianapolis, Kristie's Kreations, logos, promotional product, Smaller Indiana

This morning I got up early to make it to my bimonthly networking meeting for NAG.  Today was special because I was the featured speaker.  Jeff Bowe and I take turns facilitating the meetings but today he was running a little late.  This meant that not only was I speaking at the end of the meeting but I was also facilitating to get things started.  Unfortunately after everyone had their chance to go around the room and give there minute or more spiel about themselves, I only had about 7 minutes to speak.  Because it was running late, some of the members started to get up to head to their other appointments.

During my brief speak, I was able to mention a few things that were on my list.  Again, because of time I only was able to quickly mention these items.  One of which is the start of this new blog!  I explained how it is very important to me that I become the expert when it comes to embroidery and promotional products for my customers.  If I do not know the answer then I will do my best to find the answer.

Most of the blog discussion occurred after the meeting was over between a few of the remaining members including Amy Stark, Jeff Bowe, Mary Pat McKee, Jim Hugenard and of course myself.  We discussed how to get others to know about your blog.  It was mentioned that we need to start checking out each others blogs and leave messages on their blogs.  The helps to move blogs higher in the search enginges.  When I returned to the office I did just that and started by checking out a few of their blogs.  I started with Jeff's.  Read my comments.

I was able to show a few samples of the picture weave gifts, quality of embroidery, green products, antibacterial promotional product and embroidered toilet paper.

[caption id="attachment_63" align="alignnone" width="330" caption="Embroidered Toilet Paper"][/caption]

Of course the question that I always get was asked, "Why embroider toilet paper?" and of course the answer is "Why not?".  I then continued to give other reasons such as it is a very memorable item!  Anyone that I show it to will always remember that I embroider toilet paper.  I am OK with this because at least they remember me.  Another reason is that is shows that we can embroider on things as delicate as toilet paper.  It is a unique way to show your company logo along with the embroidered towels.  Always have your logo in front of your customers even when they use your restroom.  And last but not least, it is a gift for the person that has anything.

So, what do you think?  Do you like the embroidered toilet paper?  Do you have other uses for the embroidered toilet paper?  I wouldlove to hear them!

Labels: Amy Stark, blog, Blogs, Embrodery, embroidered toilet paper, Embroidery, gifts, InFocusSelling, Kristie's Kreations, logos, MPM Marketing, NAG, NAG - Non Affiliated Group, Stark Reality