This week,  I was checking out the stats of my blog. . .how many visits have I received, what pages were visited, etc.  Well, one of the ways that my blog was found was by a search about "why not have a logo?"  I am assuming that my blog was found because of my category and tags for logo.

I found this search interesting!  My initial reaction was, "WELL, WHY NOT??"  This seems like a question with such an obvious answer!  Because you need one!!!  This is one of the biggest ways to not only make it look like your business is legitimate, but also recognizable!!  Why wouldn't an owner want their company to be known and recognized?

A logo is so very important!  I am not a graphic artist so I am not able to tell you every reason you should have a logo and a good one at that.  But, I can tell you that you should have one!!  It is one of the things that makes your company known!  It distinguishes you from other companies and your competition!!

I know that it can be expensive to have a logo developed.  If you want a good logo you might pay (I am guessing) $250.00 - $5,000.00, but isn't it worth it for your company?  Are you looking for someone to design your logo for you?  We have companies come to us asking us if we do this..  In fact, I have had two just today!  This is not something that we as a company do, although we have before, because we prefer to refer them to some great, graphic designers.  They are the specialists in developing a logo. We are the specialists in putting that logo on items.

Do not get me wrong, we like to get involved in the logo development.  We want to be a part of the process as well as involved in the final decision making.  We can point out aspects of the logo choices that will make it good for embroidery and other parts that are not so great for embroidery.  Because almost everyone will eventually want their logo embroidered, we want to make sure they pick the right logo for the future as well as their immediate needs.

Having a logo embroidered on the shirt you are wearing is one of the most recognizable ways to display your logo.  So. . .why not have a logo . .  and also have it embroidered on your shirt???

Tell me your thoughts. . . .What do you think about this internet search??

Why not have a logo?

Labels: embroidered logo, Embroidery, internet search, Kristie's Kreations, logo development, logos

This morning I was checking out some of the blogs that I like to stay up with such as Smaller Indiana and Stark Reality.  To my surprise there was a Post from Kyle Lacy in regards to a logo that he is developing for a customer.  He was asking for feedback from the Smaller Indiana community.

Most of the responses had to do with the look of the logo itself.  Well I had to add my 2 cents in regards to the logo being embroidered.  I started out by asking if his customer would ever want this logo to be embroidered.  If so, there are some things to think about when developing a logo because there are limits to embroidery. This is exactly what I have been talking about and plan on continuing to discuss.

The first logo choice has some shading in the logo.  Shading is not impossible to do but it is very difficult.  We have done shading in logos before but other logos, we will recommend that we get rid of the shading.  If there is just a little bit of shading then it can usually be done but when there are large areas where it is constant shading then it is not recommended.

The second point that I had was the small fonts.  Small fonts are very difficult ot make look good with embroidery.  BAsically the gist of it is that you are trying to put a bunch of stitches in a little space.  This just is not possible.  The font will not be crisp or readable.  I plan on discussing more of this in the near future.

Labels: blog, Embroidery, Kristie's Kreations, logo development, logos, Smaller Indiana