What are you doing to promote your business?
What are you doing to promote your business?
This is a question that I like to ask when I am networking. When I meet someone I begin by saying, "I help companies increase their name recognition." Sometimes I continue that sentence with "with embroidery and promotional products." other times I leave it at that. Then I am usually ask, "How?" If not then I try to remember to ask, "What are you doing to promote your business?"
There are so many ways to do this. Some of the ways include: social media, blogs, advertising, coupons etc. My favorites are of course embroidered apparel and promotional products. Within these two categories the options are endless!
The simplest and most common way is by wearing a shirt with your logo embroidered on it. You can expand that simple promotion by adding your website on either the sleeve or the back of the shirt. Another very simple way is by carrying a portfolio and or bag with your logo on it. I have carried a portfolio for years with my logo on it. It is always recognized and of course is a great example of my work.
Another simple and inexpensive way is to keep a handful of pens with you at all times and pass them out. How many times are you with someone and they cannot find a pen or are rummaging through their bag trying to find a pen? You can always be 'Johnny on the Spot' with a pen to hand them. They will be very grateful and you just passed on your company information. Let them keep that pen and they will remember you the next time they grab to use it. . . your pen!
If you are a looking for something a little bit more expensive then why not give a nice jacket to your clients or employees?
Why not give them some nice chocolate or food that they can snack on with your company logo on it? If you put it in a nice logoed tin then they can keep the tin and always have your logo in front of them when they go to use it again. Another thought. . . why not give them a nice coffee mug that they can carry around with them on a daily basis? Everywhere they carry that mug or wear your jacket they are advertising for you.
So. . . back to the first question. . . what are you doing to promote your business?
This is a question that I like to ask when I am networking. When I meet someone I begin by saying, "I help companies increase their name recognition." Sometimes I continue that sentence with "with embroidery and promotional products." other times I leave it at that. Then I am usually ask, "How?" If not then I try to remember to ask, "What are you doing to promote your business?"
There are so many ways to do this. Some of the ways include: social media, blogs, advertising, coupons etc. My favorites are of course embroidered apparel and promotional products. Within these two categories the options are endless!
The simplest and most common way is by wearing a shirt with your logo embroidered on it. You can expand that simple promotion by adding your website on either the sleeve or the back of the shirt. Another very simple way is by carrying a portfolio and or bag with your logo on it. I have carried a portfolio for years with my logo on it. It is always recognized and of course is a great example of my work.
Another simple and inexpensive way is to keep a handful of pens with you at all times and pass them out. How many times are you with someone and they cannot find a pen or are rummaging through their bag trying to find a pen? You can always be 'Johnny on the Spot' with a pen to hand them. They will be very grateful and you just passed on your company information. Let them keep that pen and they will remember you the next time they grab to use it. . . your pen!
If you are a looking for something a little bit more expensive then why not give a nice jacket to your clients or employees?
Why not give them some nice chocolate or food that they can snack on with your company logo on it? If you put it in a nice logoed tin then they can keep the tin and always have your logo in front of them when they go to use it again. Another thought. . . why not give them a nice coffee mug that they can carry around with them on a daily basis? Everywhere they carry that mug or wear your jacket they are advertising for you.
So. . . back to the first question. . . what are you doing to promote your business?
Labels: Embroidery, Kristie's Kreations, logos, Name Recognition, promote, promotional product, Promotional Products
posted by Tailwynd at
5:56 PM
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